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Ask 10,000 people.In 10 minutes.

Simulate how your target audience reacts to your next product, pricing, packaging, ad, campaign, content, policy, or move. Thousands of AI respondents built from real demographics. Results in minutes.

Every demo is customized to your use case.

Backed by Research. Validated by Data.

95%

EY + Saucery Synthetic replicas matched EY’s annual brand survey of US CEOs at $1B+ companies.

90%

PyMC Labs + Colgate-Palmolive Validated across 57 real consumer surveys with 9,300 human responses.

~88%

Columbia Business School 2,000+ digital twins tested across 500+ questions. Published in Marketing Science.

85%

Stanford HAI 1,052 real individuals replicated, approaching human test-retest reliability.

76% vs 75%

MilkPEP + Radius Insights Concept test scores nearly identical between real and synthetic respondents.

Read the full research breakdown

What Would You Ask 10,000 People?

Policy01 / 21

How would a 55-year-old rural voter in Ohio react to this policy change?

Simulate how different communities respond before you announce.

Asked to

Rural Midwest voters, 45 to 65

9,275 replicas

How they leanTentative

  • Feels out of touch (Leans no)

    Earl, 58 · lifelong local

  • Could support it (Leans yes)

    Donna, 61 · retired teacher

  • Need the details (On the fence)

    Wade, 49 · small-business owner

Run on Replicas

How It Works

01

Define your audience

Set your target by age, location, income, profession, and psychographics. Or upload your own customer list from a CSV, JSON, or spreadsheet.

02

Pick a research mode

Run a survey, test an ad, interview a persona, assemble an expert panel, or stress-test a launch.

03

Get thousands of responses

Thousands of responses segmented by demographics, filtered by sentiment, broken down by persona. Ready in minutes, not weeks.

04

Decide with confidence

Ship the feature, launch the campaign, set the price. Backed by data.

Bring Your Own Customers

Ask your customers anything.

Upload your customer list. We enrich every person into a replica that thinks and answers like they do, so you can simulate the conversations you never got to have. Your data stays in your account, is never shared, and never trains any model.

Bring them in

Drop in your CRM export, respondent database, or any CSV, JSON, or XLSX of real people. No formatting required.

Enrich them into replicas

We complete every profile automatically: demographics, psychographics, and behavioral signals. No gaps left.

Simulate their behavior

Survey them, interview them, stress-test them across all 8 research modes. Every replica answers in character, grounded in the person behind the row.

customers.csv2,847 rows

Sarah Lindqvist

Replica ready

From your file
Pro plan14 monthsChurned Mar 2026
AI enrichment
Price sensitiveUsage tapered by month 9Open to a lighter tier
You askInterview mode

You canceled in March after 14 months with us. What tipped you over?

Import your list

Sarah Lindqvist: Nothing broke, honestly. By the end I was paying $49 and opening the app maybe twice a month, and that math stops working. Put a lighter plan around $15 in front of me and I'd probably still be a customer.

See AskReplicas in action

Watch a walkthrough of how teams design a study, run it against synthetic panels, and turn responses into decisions.

Frequently Asked Questions

Everything you need to know about AskReplicas and synthetic replica research.

See All Questions

Traditional surveys require recruiting real respondents, designing questionnaires, waiting days or weeks for responses, and paying per completion. With AskReplicas, you define your population once and get thousands of responses in minutes. You can follow up, ask clarifying questions, and re-survey the same group at no extra cost. Speed: minutes vs weeks. Cost: fraction of traditional research. Scale: thousands of responses instead of dozens.

AskReplicas is currently free during beta with 5 research modes included: Survey, Interview, Expert Panel, Adversarial Mode, and Idea Testing. Brand Intelligence, Advertisement Testing, and Social Media Content Testing are available on paid plans. Sign up now to lock in your free access.

AskReplicas first.
Commit second.